The recognition of online shopping and the Google search engine has led to the creation of a brand new shopping channel: Google Shopping. It attracts more visitors, engages more people and increases sales. It is a trend that Magento 2 stores cannot ignore and may relatively impact their business. So what’s Google Shopping, what impact does it have in your online store and arrange a Google Shopping channel in Magento 2 using Mageplaza? On this post I’ll answer all these questions.
What’s Google Shopping?
Google Shopping is a preferred e-commerce site that makes it easier for purchasers to seek out what they’re searching for. With Google Merchant, online stores can submit details about their stores and products to Google Shopping to enhance their marketing and sales.
Create a Google Shopping feed in Magento 2 step-by-step
In this text I bring Expansion of the product channel from Mageplaza.
Step 1: Create your product feed
Go to Products > Catalog > Product Feed > Manage Feeds > Add Latest Feed
Step 2: Enter the whole details needed in General Information
Fill within the blanks within the General Information section.
Step 3: Select Google Shopping Template: XML
Select an XML template after which load the suitable template
Step 4: Insert your information into the Google Analytics field
Add campaign information in Google Analytics
Step 5: Select file export conditions
Step 6: Delivery setup
- Select delivery protocol: SFTP Or FTP.
- Select either Coursebook Or Cron’s work to generate channels.
- Save the configuration
Step 7: Generate to export and upload files
Click Generate to export the files and upload them to the server. Then either Download files from server or Manage channels.
The right way to import a product file into Google Merchant
Step 1: Register and use Google Merchant
Go to merchants.google.com and log in
1.1 Create a Google Merchant Account
1.2 Confirm and report your site
Step 2: Upload your Google Shopping feed to the Google Merchant
2.1 Add a brand new primary Google Shopping channel
Go to Menu > Products > Channels > Click to indicate the plus symbol “+”
2.2 Insert information in the brand new Google Shopping most important feed
2.3 Google Shopping most important channel name and input method
2.4 Submit your Google Shopping feed to Google Shopping
Plan the Fletch Method
Upload method
Use your browser options to pick a file out of your computer. Then click Proceed to finish the means of adding channels.
Result
FINAL WORDS
Thanks guys for reading my post. We hope this details about Magento shall be useful for your corporation. If you wish to learn more about Magento, e-commerce and digital marketing, leave a comment and follow.
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